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Resume

Work Experience

Marketing Coordinator - GFour Productions 

May 2022 - Present

  • Contributing to GFour Productions’ current and recent shows: Menopause The Musical®, On Your Feet! The Story of Emilio and Gloria Estefan, Menopause The Musical 2: Cruising Through ‘The Change’®, Buddy – The Buddy Holly Story, Funny Women of a Certain Age®, and Middletown.

  • Oversaw Menopause The Musical® 2022 Black Friday promotion which increased ticket revenue by 88% from previous year.

  • Assisted with press opening night event organization for National Tour of On Your Feet! The Story of Emilio and Gloria Estefan.

  • Negotiate ad buys with nationally recognized media outlets such as Houston Chronicle, Sun Sentinel, and FOX.

  • Analyze paid social media campaign metrics to optimize show visibility and maximize ticket sales.

  • Create press releases for performances and coordinate cast interviews with media outlets via tour company manager.

  • Invoice and reconcile performance expenses.

  • Communicate with presenters to ensure accuracy of brand image.

Marketing Assistant - GFour Productions 

June 2021 - May 2022

  • Contributed to GFour Productions’ shows Menopause The Musical® and Funny Women of a Certain Age®.

  • Developed timeline and oversaw progress of $55,000 sponsorship.

  • Read and pitched new scripts to Lead Producer for development.

  • Analyzed performance ticket sales to ensure forecasted quotas are met for each market.

  • Created organic content for social media platforms.

  • Created marketing plans to optimize marketing budgets per engagement.

Marketing Intern - OVERTURE+

February - April 2021

  • Contributed to OVERTURE+’s strategic partnership with GFour Productions and their shows Menopause The Musical® and Middletown.

  • Spearheaded marketing research and community outreach for livestreams.

  • Created graphics for national TheaterMania ad campaign.

  • Created organic content calendar for OVERTURE+ and Middletown’s social media platforms.

Human Resources Intern - Principle Strategies, LLC 

June 2018 - September 2019

  • Prepared employee handbooks, employee files, I-9 documentation, scanned and filed documents, answered phones and took messages, among other office duties.

  • Created blog and social media content for the company and clients.  

Apprentice Company Dancer - Virginia Ballet Theatre & Todd Rosenlieb Dance

September 2018 - May 2019

  • Trained, rehearsed, and performed as a professional company dancer under contract. 

  • Promoted upcoming company engagements on personal and company social media.

  • Participated in local company fundraisers to bring more awareness of the arts to the community.

Leadership

Editor of the Dean Daily, Dean College

September 2021 - May 2022

Led advertising efforts to turn a profit for the first time in the organization’s history. Increased brand recognition and involvement on campus. Managed and updated website and branding using Wix. Spearheaded team meetings with Executive Board and Writing Staff. Led election process for new Executive Board staff members. Mentored Assistant Editor and Editor-in-Training in editorial duties. Assigned topics to writers and monitor progress. Copyedited and approved all article drafts before publishing. Approved weekly newsletter. Communicated and collaborated with other student organizations, faculty, staff, and students.

Other Activities & Accomplishments

Stage Manager for Sarah Gold, Dean College 

Spring 2022

Worked with director to create rehearsal schedule and sent out reminder emails the morning of each rehearsal day. Communicated all conflicts and questions between actors and director. Attended all rehearsals and submitted rehearsal reports. Assisted with set design and props. Organized and communicated with actors the night of the show. Ran lights for the show. Created and submitted performance report after show. Assisted with strike of the show.

Assistant Stage Manager for Werk Your Craft, Dean College 

Fall 2020 - Spring 2021

Assistant stage manager for virtual play readings of Actor’s Nightmare, Sure Things, and Jerusalem as part of Dean College’s Werk Your Craft virtual play program. Attended all rehearsals, assisted stage manager and director, read lines as needed, found sound effect audios to supplement play experience, and assisted with any other production elements.

Grant Writer, The Carson Center

January 2021

Researched and developed a South Arts grant application for $5,000 as part of a grant writing team. The grant supported a residency with Kevin Spencer’s Hocus Focus program at the Carson Center in Paducah, KY in the spring of 2022.

Education

Dean College | Bachelor of Arts - Arts & Entertainment Management

January 2020 - May 2022

English Minor, 4.0 GPA, Graduated Summa Cum Laude May 2022

  • Dean College President’s List (5/5 semesters)

  • Dean College School of the Arts Award for Academic Achievement (May 2022)

Skills & Expertise

  • Professional training in ballet (15+ years) and modern dance (10+ years)

  • Event Proformas - Calculate expenses versus revenues in Excel

  • Proficient in Microsoft Office, Google Suite, Windows and Mac platforms, and Adobe Acrobat

  • Database management – Quickbase

  • Web Design – Wix and Google Sites

  • Graphic Design – Canva

  • Customer service experience

  • Box office software – Ticketmaster, AudienceView, accesso ShoWare

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